Now we know why Zero Hour's box office suddenly took a dive this past week. Through a communications screw-up we had been listed as "closed" by TDF -- or, rather, we were taken off their computers because they didn't get the message that we were still open.
Small shows like ours, with tiny budgets in a huge city, where a simple listing in the NY Timespaid listings costs $500 a day, depend on free media, and on groups like TDF, to remind theatergoers that we are still open.
It boggles my mind that this show, which is nominated by the NY Drama Desk, NY Outer Critics Circle, Lucille Lortel Award, etc. still cannot get a free listing amongst the other shows in the Village Voice Off-Broadway listings, or the NY Times free theater listings.
What do we have to do? Sacrifice sheep in Times Square?